What makes our Beni Ourain Rugs so special?
We specialize in the original, traditionally handwoven Beni Ourain rugs. To find the authentic and high-quality craftsmanship that is rarely available today, we’ve traveled deep into remote mountain regions. The original Beni Ourain rugs are unique works of art, originally handmade by the Beni Ourain tribe in Morocco. In this secluded region, Berber families continue to weave them in the same traditional way. Each rug tells a story through its distinctive patterns, inspired by the life experiences of the women who weave them. The original Beni Ourain rugs are known for their superior quality, the use of 100% natural, locally sourced sheep wool, and their minimalist, often black-and-white designs that blend seamlessly into any interior, adding a gentle and vibrant soul. For this reason, the Beni Ourain rug is also an ideal Feng Shui rug, made entirely of healthy wool.
The Story Behind the Beni Ourain Rugs
Beni Ourain rugs come from the Beni Ourain tribe, who live in the Middle Atlas Mountains of Morocco. These rugs were originally used by the Berbers for warmth against the cold mountain temperatures or to balance the heat during the summer months, as healthy wool has these properties. Today, original Beni Ourain rugs are globally sought after for their quality, durability, and iconic design, with the originals being rare and treasured.
Why Choose an Original Beni Ourain Rug?
Each of our Beni Ourain rugs is handwoven, authentic, and originates from the traditional region, in direct collaboration with Berber families who live in remote areas. This means that when you purchase one of our rugs, you’re bringing a piece of Berber culture and craftsmanship into your home and supporting traditional artisanship.
Thanks to their timeless design, Beni Ourain rugs fit seamlessly with any interior, from modern to traditional. They adapt to every trend and remain a universally applicable investment for life!
The thick, soft wool provides exceptional comfort underfoot, making these rugs the perfect choice for living rooms, bedrooms, or any room that requires a cozy atmosphere. Berber rugs are also suitable for floors with underfloor heating.
: The use of natural sheep wool from happy mountain and pasture sheep, combined with traditional weaving techniques, makes Beni Ourain rugs an eco-friendly choice for conscientious consumers.
Our Collection
Our selection of Beni Ourain rugs is carefully curated and almost always custom-made for us. At Touda.de, you’ll find small accent rugs, medium-sized living room rugs, as well as large and oversized Berber rugs and runners. Our collection offers something for every taste and room size. Every rug in our collection has been carefully selected to meet our standards of quality and authenticity. However, as each piece is unique, the perfect size or pattern might not always be available. For this reason, we offer you the option to have your dream rug custom-made!
Beni Ourain rugs are an investment in beauty, uniqueness, comfort, and culture. By purchasing one of these rugs from Touda, you’re not only acquiring a piece of craftsmanship but also supporting the traditional Berber communities of Morocco. Once you experience the vibrant energy of an authentic Berber rug, you’ll never want to settle for anything less!
Our Advisory Service
We always offer free and non-binding advice regarding our rugs, your needs, and your interior. This can include the different types and qualities of Berber rugs, as well as color choices and sizes in relation to your space. Above all, we want to ensure one thing: that our customers are happy with their purchase and that it was a sustainable, wise investment.
You can find a simple rug size guide here.
If you'd rather contact us directly, feel free to send us a message via the contact form and leave us a phone number for a callback!
